{"id":217,"date":"2022-04-18T06:00:00","date_gmt":"2022-04-18T13:00:00","guid":{"rendered":"https:\/\/stephenfbrown.com\/?p=217"},"modified":"2022-04-18T06:00:00","modified_gmt":"2022-04-18T13:00:00","slug":"growing-your-business-with-outsourcing","status":"publish","type":"post","link":"https:\/\/stephenbrownsblog.com\/index.php\/2022\/04\/18\/growing-your-business-with-outsourcing\/","title":{"rendered":"Growing Your Business With Outsourcing"},"content":{"rendered":"\n<h1 class=\"has-text-align-center wp-block-heading\">Speed Up Business Growth With Outsourcing<\/h1>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/03\/entrepreneur-1340649_1280-1024x724.jpg\" alt=\"outsourcing\" class=\"wp-image-1047 lazyload\"\/><noscript><img decoding=\"async\" width=\"1024\" height=\"724\" src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/03\/entrepreneur-1340649_1280-1024x724.jpg\" alt=\"outsourcing\" class=\"wp-image-1047 lazyload\" srcset=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/entrepreneur-1340649_1280-1024x724.jpg 1024w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/entrepreneur-1340649_1280-300x212.jpg 300w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/entrepreneur-1340649_1280-768x543.jpg 768w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/entrepreneur-1340649_1280.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<p>If you want to save a lot of time and get more done, then outsourcing is one of the smartest ways to do that. When you outsource, you hire people for tasks you would otherwise have to do yourself. Think about all the things you have to do in a day for your business. How great would it feel to unload tasks you don\u2019t like to do or tasks you don\u2019t have time to do?<\/p>\n\n\n\n<p>The fact is that we are all so busy. You\u2019re running your own business and trying to wear all the hats. Well, it doesn\u2019t have to be that way. You can outsource any task you want so you can scale up your business, take a load off your chest, get more done, and potentially earn even more money than you\u2019re earning right now.<\/p>\n\n\n\n<p>It\u2019s the dream to be able to scale up your business and achieve your goals much more quickly. You want to earn more. You want to have more freedom in your business and live life on your own terms. When you first started your business, maybe you thought you wouldn\u2019t have to be chained to your computer all the time but that\u2019s the way it\u2019s ended up. Again, it doesn\u2019t have to be that way.<\/p>\n\n\n\n<p>Outsourcing is one of the smartest things you can do for your business. The people you hire can do the things you can\u2019t do and the things you don\u2019t like to do. Really, if you\u2019re feeling overwhelmed or paralyzed because you can\u2019t or don\u2019t want to do something, then please consider outsourcing. It\u2019s one of the smartest and best things I\u2019ve ever done for my own business.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Consider the Things You Can\u2019t Do<\/h3>\n\n\n\n<p>Think about the things you can\u2019t do within your business. Maybe you don\u2019t know how, do not possess the skills, or don\u2019t think you can even learn the skills. Maybe you don\u2019t even have the desire or time to learn, practice, or implement these skills. Whatever the reason, those things are holding you back from rapidly expanding your business.<\/p>\n\n\n\n<p>Well, you can hire someone to take this burden away from you. When you hire someone to do the things you can\u2019t do, then you\u2019ll save a lot of time and stress learning. You can either choose to never learn these things or to learn them later. The fact is that when you hire someone now, then the task gets done now. You don\u2019t have to wait until you\u2019ve learned it yourself.<\/p>\n\n\n\n<p>There is no doubt that there are things you can\u2019t do in your business and those things are really holding you back\u2026 you\u2019re not sure how to get around that, so you don\u2019t. Well, this removes that paralysis. You can focus on what you\u2019re good at and outsource the rest.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Don&#8217;t Forget About The Things You Don\u2019t Like To Do<\/h3>\n\n\n\n<p>Now, think about the things you don\u2019t like to do. Maybe you procrastinate with your work because of these things. The thought of doing these things just gives you a headache. Part of running a successful business is the learning to prioritize tasks and delegate to others work that bogs you down. As an entreprenuer most of your time should be spent promoting and setting up your promotions not doing grunt work.<\/p>\n\n\n\n<p>Again, outsource those tasks. There are people out there who like to do these things and are likely much better at them than you are. Maybe you don\u2019t like writing so you really hold off on creating content for your business. Hire someone instead! Or, maybe you don\u2019t like to do graphics \u2013 hire someone. Maybe you dread technical tasks like setting up a website \u2013 hire someone.<\/p>\n\n\n\n<p>There\u2019s no sense in procrastinating and holding yourself back when there are parts of your business that you actually like to do. You can finally spend your time on the things you enjoy doing that are most profitable for you.<\/p>\n\n\n\n<p>It\u2019s so freeing to have someone take tasks you don\u2019t enjoy doing. It can really free you mentally as well as physically.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Consider What\u2019s Most Profitable in Your Business<\/h3>\n\n\n\n<p>As part of the decision to outsource, consider what\u2019s most profitable in your business because that\u2019s where you want to put your focus. There are certain tasks you have to do but actually aren\u2019t the most profitable. They might even be time-consuming but don\u2019t lead to most of your profits.<\/p>\n\n\n\n<p>As part of this, think about the 80\/20 principle. This principle tells us that just 20{495e61a8be0728ba5e4172c16a68a1b05f8df91b32cf783b0a6ac5a97f0ba813} of our activities lead to 80{495e61a8be0728ba5e4172c16a68a1b05f8df91b32cf783b0a6ac5a97f0ba813} of our results. So, if you focus on the top 20{495e61a8be0728ba5e4172c16a68a1b05f8df91b32cf783b0a6ac5a97f0ba813} of what\u2019s leading to most of your profits, then you can scale those things up. Outsource the rest. They\u2019ll get done, but the focus will be on the profit centers.<\/p>\n\n\n\n<p>It\u2019s important to know what\u2019s earning you the most in your business as well as what you most like to do and what you are naturally the best at. Outsource the rest \u2013 I can\u2019t say it enough. This will free you up so much in your business and help you get to that next level.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">What Should You Outsource?<\/h3>\n\n\n\n<p>There are so many different things you can outsource. You can outsource writing, graphics, technical work, and pretty much anything else. It can really help to make a list of all the things you do in your business every day or the things you know you should be doing in your business. Then, consider what you most want to outsource.<\/p>\n\n\n\n<p>What would be most profitable for you to outsource? Maybe you should outsource the things that take up your time but don\u2019t lead to most of your profits. Put your focus where you now know your focus should be.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/03\/outsource-1345109_1280-1024x798.jpg\" alt=\"outsourcing\" class=\"wp-image-1049 lazyload\"\/><noscript><img decoding=\"async\" width=\"1024\" height=\"798\" src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/03\/outsource-1345109_1280-1024x798.jpg\" alt=\"outsourcing\" class=\"wp-image-1049 lazyload\" srcset=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/outsource-1345109_1280-1024x798.jpg 1024w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/outsource-1345109_1280-300x234.jpg 300w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/outsource-1345109_1280-768x598.jpg 768w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/outsource-1345109_1280.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Outsourcing Writing Tasks<\/h3>\n\n\n\n<p>There are many different writing and content tasks you can outsource. You can outsource the writing of reports, either that you sell or give away for free.<\/p>\n\n\n\n<p>You can outsource the writing of ebooks. You can sell these ebooks as part of your info product empire, self-publish on Kindle and other platforms, and so on.<\/p>\n\n\n\n<p>You can outsource blog posts. It can be really time-consuming to maintain your own blog. There are people out there who will be happy to write your blog posts for you.<\/p>\n\n\n\n<p>You can outsource the writing of your sales letters and other copywriting needs.<\/p>\n\n\n\n<p>You can outsource the writing of emails, articles, newsletters, and every other writing task in your business. If you don\u2019t like to write or don\u2019t have time to write everything, then this is an absolutely wonderful solution.<\/p>\n\n\n\n<p>By the way, you can outsource the outlining of your writing projects or the whole thing. You can put your own spin on the content after you receive it back, or not. Do whatever works for you and your business.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Outsourcing Graphics<\/h3>\n\n\n\n<p>You can outsource the creation of viral images that you can use on social media and on your blog. You can outsource the creation of logos and banners.<\/p>\n\n\n\n<p>You can hire people to create headers for your website and social media properties.<\/p>\n\n\n\n<p>You can outsource the creation of graphics for your self-published books and products. Think about your graphical needs and what you can outsource.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/03\/outsourcing-1024x682.jpg\" alt=\"outsourcing\" class=\"wp-image-1050 lazyload\"\/><noscript><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/03\/outsourcing-1024x682.jpg\" alt=\"outsourcing\" class=\"wp-image-1050 lazyload\" srcset=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/outsourcing-1024x682.jpg 1024w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/outsourcing-300x200.jpg 300w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/outsourcing-768x512.jpg 768w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/outsourcing.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Outsourcing Technical Work<\/h3>\n\n\n\n<p>You can outsource HTML work and web installations. You can outsource the use and installation of software and scripts.<\/p>\n\n\n\n<p>You can outsource all of the technical tasks that are holding you back.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Outsourcing Virtual Assistant Work<\/h3>\n\n\n\n<p>You can outsource virtual assistant work. Pretty much anything you would do or need to do in your business is something you can outsource.<\/p>\n\n\n\n<p>You can have people answer your customer service emails, do data entry, perform other customer service tasks, and whatever else you can dream up.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Outsourcing Personal Tasks<\/h3>\n\n\n\n<p>You can also outsource personal tasks, for example housework mowing the lawn, and so on. Those are chores that need to get done, and often take you away from your business priorities, so if you can find someone to do them for you, you can often be earning more money in the hours they save you than you\u2019re spending.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">What to Look for in an Outsourcer<\/h3>\n\n\n\n<p>Of course, you want to avoid some of the headaches that some business people have when they try to hire an outsourcer.<\/p>\n\n\n\n<p>First and foremost, it\u2019s important to hire someone who has a good reputation. You don\u2019t want this to be more trouble than it\u2019s worth. You don\u2019t want your outsourcer to disappear, stealing your time and your money. That won\u2019t happen with most, but you have to do your due diligence.<\/p>\n\n\n\n<p>Make sure that the person you hire is an expert in what you need and does as good of a job as you would do yourself, or better.<\/p>\n\n\n\n<p>Look for good value. This doesn\u2019t always mean going for the bottom dollar, by the way.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">How to Find an Outsourcer<\/h3>\n\n\n\n<p>There are many different ways to find outsourcers. You can find them in your local area or you can find them online.<\/p>\n\n\n\n<p>One of the best ways to find a great outsourcer is via word-of-mouth. If a friend or colleague has hired someone and has had good results, then you\u2019ll want to know about it. People can refer great outsourcers to you and save you the time and headache of trying to sort through them yourself.<\/p>\n\n\n\n<p>You can also find great outsourcers on online forums. There are business forums out there where outsourcers and service providers hang out. They want people in business to hire them\u2026 and that\u2019s you. If you can connect with great outsourcers on forums and elsewhere, you can develop great long-term relationships that work for the both of you.<\/p>\n\n\n\n<p>You can also simply find outsourcers to hire via Google and other search engines. Search for what you need \u2013 many of the best service providers have websites where you can look at their portfolio and more.<\/p>\n\n\n\n<p>You can also find great outsourcers via social media. Many of them are very active on social media because they want great clients. You can also get a feel for what others are saying about them via social media platforms.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">How to Get What You Need and Want from an Outsourcer<\/h3>\n\n\n\n<p>There are some important things to keep in mind when you hire an outsourcer. For example, you should share your goals with them. They have to know why you want to hire them for this project and what you hope to get out of it.<\/p>\n\n\n\n<p>By the same token, it\u2019s important to explain your audience to them. They might not yet be familiar with your audience, so you should share as much as you can about it.<\/p>\n\n\n\n<p>For instance, let\u2019s say you\u2019re hiring someone to write an info product for you. You want this product to sell well with your audience. Well, how is it going to sell at all if there is no understanding of the audience on the part of the outsourcer?<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/03\/recruitment-3182373_640.jpg\" alt=\"outsourcing\" class=\"wp-image-1048 lazyload\"\/><noscript><img decoding=\"async\" width=\"640\" height=\"486\" src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/03\/recruitment-3182373_640.jpg\" alt=\"outsourcing\" class=\"wp-image-1048 lazyload\" srcset=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/recruitment-3182373_640.jpg 640w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/03\/recruitment-3182373_640-300x228.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/noscript><\/figure>\n\n\n\n<p>It can be really helpful to point to examples of what you expect. Visual examples work really well. Remember that outsourcers are not mind readers. You have to be very detailed and give very explicit instructions, at least in the beginning. You\u2019re sort of training your outsourcers to deliver exactly what you need and want.<\/p>\n\n\n\n<p>I recommend you collect work in milestones. Let\u2019s say you\u2019ve hired someone to create an info product for you. Well, you don\u2019t want to wait until the very end to make sure they\u2019re on the right track. You don\u2019t want them to deliver your product months late and\/or completely different from what you expected. Keep track of their progress make sure you\u2019re on the same page and you\u2019ll both be happier.<\/p>\n\n\n\n<p>You might want to start off with smaller projects with a newer outsourcer (or someone who is new to you) so that you can develop a repertoire of trust.<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Get Started Outsourcing<\/h3>\n\n\n\n<p>Now that you know the benefits of outsourcing and you have the inside scoop on what it takes to work with an outsourcer, figure out what would benefit you the most to outsource and get it going.<\/p>\n\n\n\n<p>You can start out small with something like Fiverr, where many tasks are just $5.00. Whatever you choose, start to get comfortable with outsourcing and quickly work your way up, outsourcing tasks you don\u2019t know how to do or don\u2019t want to do. For yourself, focus on what\u2019s most profitable and enjoyable for you and you\u2019ll love your business more and earn more from it.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Speed Up Business Growth With Outsourcing If you want to save a lot of time and get more done, then outsourcing is one of the smartest ways to do that. When you outsource, you hire people for tasks you would otherwise have to do yourself. Think about all the things you have to do in &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/stephenbrownsblog.com\/index.php\/2022\/04\/18\/growing-your-business-with-outsourcing\/\"> <span class=\"screen-reader-text\">Growing Your Business With Outsourcing<\/span>Read More &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","slim_seo":{"title":"Growing Your Business With Outsourcing - Stephen Brown&#039;s Blog","description":"Speed Up Business Growth With Outsourcing If you want to save a lot of time and get more done, then outsourcing is one of the smartest ways to do that. When you"},"footnotes":""},"categories":[2],"tags":[543,748,1047,1059],"class_list":["post-217","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","tag-how-to-outsource","tag-outsourcing","tag-what-can-be-outsourced","tag-what-to-outsource"],"_links":{"self":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts\/217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/comments?post=217"}],"version-history":[{"count":0,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts\/217\/revisions"}],"wp:attachment":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/media?parent=217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/categories?post=217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/tags?post=217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}