{"id":1869,"date":"2023-05-09T06:00:00","date_gmt":"2023-05-09T13:00:00","guid":{"rendered":"https:\/\/stephenbrownsblog.com\/?p=1869"},"modified":"2023-05-05T04:34:19","modified_gmt":"2023-05-05T11:34:19","slug":"use-one-story-for-many-purposes","status":"publish","type":"post","link":"https:\/\/stephenbrownsblog.com\/index.php\/2023\/05\/09\/use-one-story-for-many-purposes\/","title":{"rendered":"Use One Story for Many Purposes"},"content":{"rendered":"\n<h1 class=\"wp-block-heading has-text-align-center\">How to Use One Story for Many Purposes<\/h1>\n\n\n\n<p>If you are using storytelling in your life, whether it&#8217;s personal or professional, you need to learn how to take one story and apply it to different goals and purposes you have.<\/p>\n\n\n\n<p>You can take a story from your experiences and change it based on the details that you share. This might include certain setbacks or supporting characters who were involved in the event.<\/p>\n\n\n\n<p>Another thing you might want to do is put a different emphasis on something in the story to set it apart. In one story presentation, you might be focusing on a physical injury while another pinpoints the financial burden it caused, or in another the emotional toll it took on you.<\/p>\n\n\n\n<p>You can change entire theme of a story that you plan to tell. If you\u2019re doing a motivational speech using storytelling, you might deliver a \u201crags to riches\u201d type of tale showing how you came from nothing.<\/p>\n\n\n\n<p>Or if you\u2019re trying to raise funds for a cause your tone might be more serious and solemn, shining a light on a certain tragedy happening in the world that you feel needs to be changes.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2023\/05\/speakers-414553_1280-1024x724.jpg\" alt=\"use one story for many purposes\" class=\"wp-image-1870 lazyload\"\/><noscript><img decoding=\"async\" width=\"1024\" height=\"724\" src=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2023\/05\/speakers-414553_1280-1024x724.jpg\" alt=\"use one story for many purposes\" class=\"wp-image-1870 lazyload\" srcset=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2023\/05\/speakers-414553_1280-1024x724.jpg 1024w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2023\/05\/speakers-414553_1280-300x212.jpg 300w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2023\/05\/speakers-414553_1280-768x543.jpg 768w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2023\/05\/speakers-414553_1280.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<p>You can alter the tone in different ways, such as going from serious to hilarious. Just because it\u2019s a serious subject doesn\u2019t mean you can\u2019t be funny about it. Watch any comedian and you\u2019ll see them talk about very serious matters but in a way that lightens the mood and still has potential to make people engaged and willing to take action.<\/p>\n\n\n\n<p>You want to think about your purpose overall. Is it to give clarity about a topic? Maybe clarity about what your product can do for consumers or what your intentions are? How will you clear up any misconceptions?<\/p>\n\n\n\n<p>You might instead try to make a connection with your audience that wasn\u2019t there previously, and let the clarity occur for themselves once they feel as if they\u2019re closer to you or your brand.<\/p>\n\n\n\n<p>You can tell more gritty stories for certain audiences and if you\u2019re using it for clients or customers, clean it up and tell a less harrowing account. Storytelling will allow you to pitch products without it sounding like a sales pitch.<\/p>\n\n\n\n<p>Many companies put their mission story on their websites, but if your business has a blog, storytelling being woven into the posts is a great way to make them go viral and get more engagement, too.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Use One Story for Many Purposes If you are using storytelling in your life, whether it&#8217;s personal or professional, you need to learn how to take one story and apply it to different goals and purposes you have. You can take a story from your experiences and change it based on the details &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/stephenbrownsblog.com\/index.php\/2023\/05\/09\/use-one-story-for-many-purposes\/\"> <span class=\"screen-reader-text\">Use One Story for Many Purposes<\/span>Read More &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":1870,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","slim_seo":{"title":"Use One Story for Many Purposes Stephen Brown's Blog","description":"How to Use One Story for Many Purposes. If you are using storytelling in your life, whether it's personal or professional, you need to learn how to take one sto"},"footnotes":""},"categories":[20],"tags":[938,1136],"class_list":["post-1869","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-copywriting","tag-storytelling","tag-use-one-story-for-many-purposes"],"_links":{"self":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts\/1869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/comments?post=1869"}],"version-history":[{"count":1,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts\/1869\/revisions"}],"predecessor-version":[{"id":1871,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts\/1869\/revisions\/1871"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/media\/1870"}],"wp:attachment":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/media?parent=1869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/categories?post=1869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/tags?post=1869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}