{"id":1101,"date":"2022-11-04T06:00:00","date_gmt":"2022-11-04T13:00:00","guid":{"rendered":"https:\/\/stephenfbrown.com\/?p=1101"},"modified":"2022-11-04T06:00:00","modified_gmt":"2022-11-04T13:00:00","slug":"make-7000-a-month-giving-free-consultations","status":"publish","type":"post","link":"https:\/\/stephenbrownsblog.com\/index.php\/2022\/11\/04\/make-7000-a-month-giving-free-consultations\/","title":{"rendered":"Make $7,000 a Month Giving Free Consultations?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/09\/free-consultations.jpg\" alt=\"free consultations\" class=\"wp-image-1104 lazyload\"\/><noscript><img decoding=\"async\" width=\"1280\" height=\"853\" src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/09\/free-consultations.jpg\" alt=\"free consultations\" class=\"wp-image-1104 lazyload\" srcset=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations.jpg 1280w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-300x200.jpg 300w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-1024x682.jpg 1024w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-768x512.jpg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/noscript><\/figure>\n\n\n\n<h1 class=\"has-text-align-center wp-block-heading\">How To Profit While Giving Free Consultations<\/h1>\n\n\n\n<p>Can you give away something for free and then make $7000 a month without selling anything?<\/p>\n\n\n\n<p>Sounds crazy, I know.<\/p>\n\n\n\n<p>But that\u2019s exactly what this guy is doing, and here\u2019s how it all started.<\/p>\n\n\n\n<p>Bob (not his real name) wanted to enter online marketing but he knew next to nothing about how to get started.<\/p>\n\n\n\n<p>Like many new marketers, he bought a few products, devoured them, and then bought into a high-end group coaching program. The gist of the program was teaching him exactly how to do a major 6 or 7 figure launch.<\/p>\n\n\n\n<p>Bob learned a ton about launching a product, but he also learned that he had no interest in doing it himself.<\/p>\n\n\n\n<p>Yet he\u2019d paid $4000 for the course\u2026 how was he going to make his money back?<\/p>\n\n\n\n<p>He didn\u2019t have a clue, but he did know that he wanted to build a list, and that\u2019s what he started doing. And since he knew something about product launches, that\u2019s what his list was all about.<\/p>\n\n\n\n<p>Bob was selling products to his list and knew that if he wanted to make a lot of sales promoting a launch, he\u2019d have to offer his own bonus.<\/p>\n\n\n\n<p>What was the most valuable, personal thing Bob could offer? He decided to do a personal one-on-one consultation on launching a product.<\/p>\n\n\n\n<p>Lo and behold Bob made sales and booked the free consultations with his customers.<\/p>\n\n\n\n<p>And his customers said something interesting to Bob\u2026 \u201cYou know so much about this, how did you learn how to do product launches?\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/09\/free-consultations-3-1024x682.jpg\" alt=\"free consultations\" class=\"wp-image-1103 lazyload\"\/><noscript><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/09\/free-consultations-3-1024x682.jpg\" alt=\"free consultations\" class=\"wp-image-1103 lazyload\" srcset=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-3-1024x682.jpg 1024w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-3-300x200.jpg 300w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-3-768x512.jpg 768w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-3.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<p>The first time this happened Bob simply explained that he took an expensive coaching program and it taught him everything he knew.<\/p>\n\n\n\n<p>But the second time one of his customers asked him how he knew so much, Bob got an idea.<\/p>\n\n\n\n<p>He called the coaching center where he took his class. They have their own call center to sell the coaching, and Bob talked to the guy who ran it.<\/p>\n\n\n\n<p>\u2018Could he get a 50{495e61a8be0728ba5e4172c16a68a1b05f8df91b32cf783b0a6ac5a97f0ba813} commission for referring students to the coaching?\u2019<\/p>\n\n\n\n<p>Yes, he could!<\/p>\n\n\n\n<p>Bob called back his two customers and told them more about how great this coaching program was and asked if they wanted to know more. They both purchased the coaching and Bob instantly made back his $4000 and more.<\/p>\n\n\n\n<p>Long story short, Bob now makes a full-time income by giving away free coaching sessions the talking up the program he took.<\/p>\n\n\n\n<p>This particular program sells for $5000, but when a prospect pleads poverty, they reduce the price. Since it\u2019s group coaching, it doesn\u2019t really matter whether people pay $5000 or $4000 or whatever, since the workload isn\u2019t all that different between 10 students and 100 students.<\/p>\n\n\n\n<p><strong>Things to know if you want to do this:<\/strong><\/p>\n\n\n\n<p>Choose a great coaching program that comes with a ton of benefits and extras and is sold by professional salespeople one to one over the phone. This way you feel good about promoting the coaching but you don\u2019t have to do the actual selling if you don\u2019t want to.<\/p>\n\n\n\n<p>Take the program yourself. Yes, you need to do this. How are you going to speak intelligently about what the program is like if you don\u2019t take it yourself?<\/p>\n\n\n\n<p>Know that these high-end group coaching programs are flexible on price. When you\u2019re on the phone with the salesperson, plead poverty until they come down to a price you can afford.<\/p>\n\n\n\n<p>Create free content, reports, videos, etc., based on the aspects of the coaching you\u2019ve received and use them to build your list.<\/p>\n\n\n\n<p>Promote slightly higher-ticket products such as software and courses, then offer your free consultation as a bonus. Don\u2019t try this with a $7 ebook, for example, because you want to know you\u2019re speaking to people who are willing to pay real money for information and coaching.<\/p>\n\n\n\n<p>Make your consultation 30 minutes and be prepared to go a little longer if your customer seems like a good fit for the high-end coaching.<\/p>\n\n\n\n<p>Be as helpful and knowledgeable as you can on the call to show what you\u2019ve learned in the course, but keep in mind that building rapport is even more important than showing off what you know.<\/p>\n\n\n\n<p>You might arrange for a discount for your customers, so the starting price of a $5000 program, for example, might be $4000.<\/p>\n\n\n\n<p>Let your customers know there might be terms or special offers available if money is tight, but that they\u2019ll need to talk to the representative to find out what those currently are. You\u2019re letting them know the price might be flexible without immediately giving away the farm, so to speak.<\/p>\n\n\n\n<p>Start creating your own products and offer them at reasonable prices to build a buyers list.<\/p>\n\n\n\n<p>Send an email to your buyers list offering them a free consultation for their business.<\/p>\n\n\n\n<p>Gently find out on the call if they have an interest in coaching. Realize that many won\u2019t, some will and it\u2019s all good. Let\u2019s say that you talk to 10 customers for 30 minutes each (5 hours) and 2 are interested in coaching. One of the two buys the coaching and pays $3000 for it. You earn a 50{495e61a8be0728ba5e4172c16a68a1b05f8df91b32cf783b0a6ac5a97f0ba813} commission ($1500) which works out to $300 an hour for your free consultations. Not bad.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" data-src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/09\/free-consultations-2-1024x682.jpg\" alt=\"free consultations\" class=\"wp-image-1102 lazyload\"\/><noscript><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/stephenfbrown.com\/wp-content\/uploads\/2022\/09\/free-consultations-2-1024x682.jpg\" alt=\"free consultations\" class=\"wp-image-1102 lazyload\" srcset=\"https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-2-1024x682.jpg 1024w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-2-300x200.jpg 300w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-2-768x512.jpg 768w, https:\/\/stephenbrownsblog.com\/wp-content\/uploads\/2022\/09\/free-consultations-2.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><\/figure>\n\n\n\n<p>What do you tell your customers? Mention how valuable the coaching was for you, how it turned your business around, how it\u2019s the most profitable investment you\u2019ve ever made and so forth. (Assuming this is all true, of course.)<\/p>\n\n\n\n<p>And tell them you can get them a BIG discount if they are interested.<\/p>\n\n\n\n<p>Optional: You sell the coaching yourself, take the credit card info and pass it on to the sales office.<\/p>\n\n\n\n<p>Also optional: When your customer is ready and has agreed, get the salesperson on the call with the two of you.<\/p>\n\n\n\n<p>Don\u2019t forget to listen to your customer, see what his goals are, give him some good information and advice and so forth. 80{495e61a8be0728ba5e4172c16a68a1b05f8df91b32cf783b0a6ac5a97f0ba813} of your call should be focused on you helping the customer with only 20{495e61a8be0728ba5e4172c16a68a1b05f8df91b32cf783b0a6ac5a97f0ba813} or less of it devoted to you talking up the coaching.<\/p>\n\n\n\n<p>If they are not interested, don\u2019t pester them. Drop it. You\u2019ll never get them interested by annoying them.<\/p>\n\n\n\n<p>Have fun. The majority of the calls won\u2019t result in an immediate coaching sale. But if you\u2019re having fun then the customer is having fun. It\u2019s entirely possible they will be ready for the coaching next month or next year, and you want to leave that door open for them to buy the coaching through you. In other words, be the person they <strong>want<\/strong> to talk to again.<\/p>\n\n\n\n<p>If you have a customer who keeps wanting your free advice, let them know they need to get the coaching or start paying you for coaching. That\u2019s right! If they don\u2019t buy the high-end coaching, you could always offer your own coaching services to them. They already feel comfortable with you.<\/p>\n\n\n\n<p>Think of your own personal coaching as a downsell from the coaching program you\u2019re promoting. If they won\u2019t take the expensive coaching, they might be willing to let you coach them if it costs less.<\/p>\n\n\n\n<p>If you do take on your own coaching students, let them know it\u2019s a steppingstone and they may find in a few weeks or months that they are now ready for the high-end coaching.<\/p>\n\n\n\n<p>If you don\u2019t want your own coaching to be the \u2018downsell\u2019 to the high-end coaching, have an affiliate program or your own program ready to offer them to take them to the next step. It\u2019s all a matter of evaluating their needs and then offering them the best solution for them.<\/p>\n\n\n\n<p>If you feel it might be worth it, schedule a follow up with them in a couple of weeks. It\u2019s possible they might be ready then for the next step, whatever that might be.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How To Profit While Giving Free Consultations Can you give away something for free and then make $7000 a month without selling anything? Sounds crazy, I know. But that\u2019s exactly what this guy is doing, and here\u2019s how it all started. Bob (not his real name) wanted to enter online marketing but he knew next &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/stephenbrownsblog.com\/index.php\/2022\/11\/04\/make-7000-a-month-giving-free-consultations\/\"> <span class=\"screen-reader-text\">Make $7,000 a Month Giving Free Consultations?<\/span>Read More &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","slim_seo":{"title":"Make $7,000 a Month Giving Free Consultations? - Stephen Brown&#039;s Blog","description":"How To Profit While Giving Free Consultations Can you give away something for free and then make $7000 a month without selling anything? Sounds crazy, I know. B"},"footnotes":""},"categories":[2],"tags":[161,243,439,477],"class_list":["post-1101","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","tag-becoming-a-consultant","tag-consulting","tag-free-consultations","tag-giving-free-consultations"],"_links":{"self":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts\/1101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/comments?post=1101"}],"version-history":[{"count":0,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/posts\/1101\/revisions"}],"wp:attachment":[{"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/media?parent=1101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/categories?post=1101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stephenbrownsblog.com\/index.php\/wp-json\/wp\/v2\/tags?post=1101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}