Digital Marketing

backend strategy

Why a Backend Strategy Matters When Selling Information Products

Why You Need A Backend Strategy When Selling Information Products When you start selling information products on the ‘net for profit, you may be thinking you’ll set out to create multiple items for many different niches.  But you really need to take an approach that leverages the lists you’ll be building whenever anyone purchases one …

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protect your commissions

Cloaking Links to Protect Your Commissions

Protect Your Commissions By Cloaking Your Links Link cloaking is a very important part of affiliate marketing.  In a nutshell, link cloaking is a way to protect your affiliate commissions from being stolen.  It’s not totally foolproof.  Smart individuals who are well-educated about the matter can still figure out how to keep you from getting …

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use storytelling to lead your brand to greatness

Use Storytelling To Lead Your Brand to Greatness

Leveraging Storytelling To Lead Your Brand To Greatness Storytelling is a greatly effective business skill, and when used right, it can help solidify your brand in the hearts and minds of your audience. Many major brands have already figured this out and use this skill regularly. You can see this most frequently in commercials. In …

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