Resale Rights Products: Your Fast Track To Profits
When it comes to making fast cash on the Internet selling your own digital product you just can’t beat PLR and MRR products.
Creating a digital product of any kind is a huge undertaking. Before you even begin to create your product you need to do hours of research to find out if there is a market for what you want to make. After all, who wants to spend hours, days or especially months creating a product only to discover no one wants to but it.
Then you have to do the extensive pre-production product research to make sure your information is right.
Once you know where you’re trying to go, you can finally start working on your product.
How long this will take you depends on several things. What are you producing? Videos maybe? Or perhaps an eBook is more your style.
If you are an experienced writer, an eBook might be easy. Otherwise, not so much.
Videos are way easier to shoot before you have to get someone to pay for viewing them. Professional quality videos take time and a certain amount of technical skill to produce. Screen capture how to videos are the easiest to shoot, but it’s the editing that kills you.
Once the creation process has finished you can turn your attention to graphics, a Web site with a sales letter and such. All that takes a long time if you are working at a job and have any kind of social life.
Private Label Rights (PLR) and Master Resale Rights (MRR) products can help you make a profit quicker and easier than creating your own products from scratch. With PLR and MRR you can skip all the hard work and go straight to putting up the sales page and making money by promoting your page.
Purchasing rights to a popular product is a sure way to find a winner to sell for your own profit. This may cost more than an older possibly outdated product, but the return is always greater than the investment if you actually put up the site and promote it.
PLR VS. MRR
There are some differences between PLR products and MRR products that merit covering here. Both PLR and MRR products normally allow you to claim them as your own product and set your own price point. Editing the sales page or graphics are often another matter.
Some MRR products only allow you to add your name to the sales page and create a PayPal Buy Now button.
PLR products normally give you complete freedom to edit text and graphics. Often product creators will offer copies of the PSD source graphics along with reseller packages.
Giveaway rights are another difference between PLR and MRR products. Most PLR licenses will allow you to give the product away with at least personal use rights. With MRR products giveaway rights are more hit and miss. Some allow you to give the product away, others do not.
So which is right for you? That depends on just how far you want to take the re-branding process. If you just want a product to sell for quick profits then either one will work. If you want to change the products name or edit the graphics to make your product unique then PLR is definitely the best choice.
PLR and MRR products for just about any niche or topic are available.
If somebody is willing to pay for information on a subject then there are probably several products you can purchase rights to. The number of products increase as the popularity of the niche does.
Save Money On Product Creation
Besides being less work than creating your own product purchasing PLR or MRR rights to an existing product will usually save you a considerable amount of money as well.
Most product creators have to outsource one or more parts of the product creation process. Professional quality graphics are a must for any product, and unless you do graphics for a living you are better off paying a pro to do the work. Same thing goes for the sales letter.
By purchasing PLR and MRR products you get professional quality graphics and a sales letter that helps you make more sales. Professional copy writers don’t come cheap. Good copy is perhaps the biggest problem for novices to conquer. A skilled copy writer knows how to prompt readers into action.
Professional copy writers use their skills to not only make a product seem like the best solution, but the only real solution. You can’t learn that skill from a 5 minute YouTube video. Poor sales pages make for few sales.
PLR/MRR products allow you to sell professional products and look like a real pro in the process. This is imperative if you want to make a real income online.
Creating a professional looking Web site requires experience and skill few non professionals have. Learning these skills will take a long time on your own. Most people who try their hand at making money on the Internet do so because they need more income right now.
If that describes you, then take a second to think about it.
Do you really have the luxury of learning all those skills so you can create a product?
For just about everyone, the answer is a big NO!
Choosing The Right Product
If you decide to purchase rights to a product to resell there are several things you want to keep in mind. As you might expect, not all PLR/MRR products are made to the same standards. For the most part you can sell any product you may find as long as the market is not already saturated with offers for that product.
PLR/MRR products come into the market in one of three ways.
1.Products created expressly as PLR/MRR products. Referred to as “Turn Key” or “Biz In A Box” products.
2.Products created for personal use sales that have slowed down in sales rate. Product creators will release the product with MRR or PLR rights to squeeze a bit more life and profit from the product before it becomes completely outdated.
- Finally, we have what I like to refer to as “Funnel PLR” which is only available as an upgrade within a product’s sales funnel. This is not only the rarest form of resale rights product it’s also thre most valuable due to the smaller nuber of licenses being sold. Unfortunately, it’s by far the most difficult to find. Nobody tells you on the sales page that you are going to get a resale rights offer as an upsell.
The first type of product is your best bet for making the most sales if you are trying to cash in on a hot topic. Yes, others will eventually buy the same product and saturate the market. But if you promptly put up your sales page you will have made back your investment many times over by then.
That being said, the best way to have a unique product to sell is Funnel PLR.The same rules apply here as with other resale rights products. Very few of those who purchase a resale rights license will ever put up the pages, giving the profits to those who take action.
Because Funnel PLR is only availabe to customers of any given product your odds are even better than average that your visitors have never seen the offer…
Finding Funnel PLR
O.K. since Funnel PLR is the best, am I supposed to buy every product just to find out if there is a resale rights upgrade you ask?
Thankfully, no. There is a way to find out which products will have resale rights upgrade’s in their funnels. It does require a bit of research though. The answers to your question lies on sites like muncheye.com and the various FB Groups where vendors post their launch anouncements for affiliates to see.
The launch announcements normally contain a link to the affiliate page where the product creator/Launch Manager will lay out the whole funnel for you including the price points.
Although this works for products like PDFs and videos sometimes, you will find that the vast majority of the products made available in funnels with resale rights are software applications or WordPress plugins.
Only check out products that complement what you are teaching prospects in your business. Specializing in one thing like SEO is fine. Stick to to that, and people will respect you and listen to what you have to say. But don’t portray yourself as some kind of an SEO God.
You want to look for PLR/MRR offers that include many assets like sales and download pages, graphics and banners, email autoresponder messages, squeeze pages, giveaway reports and anything else that will help you market the product. The more, the better.
Products that include these features command a higher price, but they are more than worth the extra cost.
Yes, you can create a download page yourself if you have to, but that stuff still takes up time. When it comes to putting up an offer always remember that money loves speed. The less you have to do before you have to put up your sales page the more you will make from it.
Evergreen Products
So what is a “Evergreen Product” you ask?
Many niches are so large that with new people entering them every day it is almost impossible to over saturate the market with offers. This is true of problems shared by many like weight loss or Acne. The problem is not going away. There will always be a market for products that solve problems like this.
In the Internet marketing niche a few examples are, affiliate marketing, email marketing, lead generation, and traffic generation.
The “Turn Key” PLR/MRR products often target these niches. With a quality PLR or MRR product there is absolutely no reason you can’t be selling a product of your own and making a profit in short time. Anybody can do it with the great resale rights products in the market right now.